Imagine you’ve just launched a new product, secured a game‑changing partnership, or hit a milestone worth shouting about. You could whisper it to a handful of local reporters, but why not let the whole world hear it? That’s the promise behind EIN Presswire, a press‑release service that’s been humming along for three decades, connecting brands with the media jungle and the search‑engine beasts alike.
From a Humble Start to a Global Media Engine
Founded in the mid‑1990s, EIN Presswire has grown from a modest news‑wire operation into a sprawling network that touches every corner of the planet. Today, the platform boasts a World Media Directory that lists thousands of outlets—from TV and radio stations in the United States to newspapers in Nairobi and digital portals in Reykjavik. In the last 24 hours alone, over 1,700 press releases have been posted, and in the past year the tally tops 426,000. That sheer volume means your story gets tossed into a pond that’s already rippling with news, increasing the odds that a journalist will take notice.
What You Actually Get When You Hit “Submit”
Press releases aren’t just about dumping a paragraph of text into an inbox. EIN Presswire packages the content and sends it on a multi‑track sprint:
- Newsroom Syndication: Your release lands on the EIN Presswire site, where editors can browse it alongside other stories.
- Major News Sites: Think Google News, AP News, and over a hundred affiliates of NBC, FOX, ABC, and CBS.
- Industry‑Specific Wires: Whether you’re in tech, healthcare, or hospitality, there’s a niche feed that curates releases for your sector.
- Geographic Targeting: Choose countries, states, or even specific regions to make sure the right eyes see your news.
- Social Media & Mobile Push: Releases are auto‑formatted for platforms like Twitter and are ready for mobile‑first consumption.
All of this happens with a single click, freeing you from the tedious task of manually emailing journalists one‑by‑one.
SEO: The Quiet Super‑Power
Search‑engine optimisation isn’t just a buzzword for bloggers; it’s a lifeline for any brand that wants to stay visible. When a release gets published on high‑authority sites like Google News or AP, it earns backlinks that Google’s algorithm loves. Those links act like votes of confidence, pushing your own website higher in search results. In practice, businesses that consistently use EIN Presswire report a noticeable lift in organic traffic, often translating into more leads and sales.
Pricing That Doesn’t Break the Bank
If you’re thinking “this sounds expensive,” take a look at the three tiered plans that keep the service affordable for startups and giants alike.
Basic – $149 per Release
Perfect for a one‑off announcement—maybe a new store opening or a limited‑time promotion. You get full distribution without any long‑term commitment.
Pro+ – $499 for Five Releases (Plus Two Free)
Ideal for companies that have a steady stream of news. The package includes five releases at a discounted rate, and you even snag two extra releases for free. That’s a solid deal if you’re planning quarterly updates.
Corporate – $999 for Twenty Releases
Designed for enterprises with aggressive PR calendars. At $49.95 per release, you get the widest reach and the lowest per‑release cost. Think product rollouts, investor updates, and global campaigns—all under one roof.
All plans are “pay‑as‑you‑go,” meaning there’s no hidden subscription fee. You only pay for the releases you actually need.
Tools That Make Life Easier
EIN Presswire isn’t just a distribution engine; it also hands you a toolbox to craft better releases:
- AI‑Driven Press Release Generator: Stuck on wording? Let the AI suggest headlines, boilerplates, and even SEO‑friendly snippets.
- Editorial Guidelines: A quick‑read guide that helps you write releases that journalists love.
- Analytics Dashboard: Track clicks, views, and geographic reach in real time.
- Multilingual Support: Publish in any language and watch your story cross borders.
What Real Users Are Saying
Don’t just take the marketing copy at face value. A handful of testimonials illustrate how the platform works in the wild.
“We tried a few wire services and ended up paying three to ten times more. EIN Presswire gave us the same reach for a fraction of the cost,” says a representative from Whoosh PR.
“The interface is clean, the distribution lists are up‑to‑date, and we’ve seen a steady flow of journalist inquiries after each release,” notes a spokesperson for Crux Labs.
“Their customer support is lightning‑fast. When we needed a last‑minute tweak, they made it happen within minutes,” adds QORE Technologies.
Getting Started Is a Breeze
Ready to put your news on the map? Here’s a quick roadmap:
- Create an account: Sign up on the EIN Presswire site—no lengthy contracts.
- Choose a plan: Pick Basic, Pro+, or Corporate based on how often you plan to release news.
- Draft your release: Use the built‑in AI helper or upload your own copy.
- Set your targeting: Select industries, countries, or specific media outlets.
- Hit “Submit”: Your story is instantly queued for distribution across the network.
Within hours, you’ll see your release appear on Google News, AP, and dozens of niche sites, while the analytics dashboard lights up with view counts and geographic heat maps.
Why It Matters for Keno Operators and Gaming Companies
While EIN Presswire serves every sector, it’s especially handy for the gaming world. Keno operators often need to announce new game variations, jackpot winners, or regulatory updates. A single, well‑placed press release can drive traffic to an online casino, boost player engagement, and even improve search rankings for keywords like “online keno” or “biggest keno jackpots.” By leveraging the platform’s SEO benefits, gaming brands can stay ahead of the competition and keep their audience in the loop.
Bottom Line
If you’ve got news worth sharing, you deserve a megaphone that reaches the right ears without draining your budget. EIN Presswire combines a massive media directory, SEO‑friendly distribution, and flexible pricing into a package that feels less like a service and more like a partnership. Whether you’re a boutique startup or a multinational casino chain, the platform gives you the tools to turn a simple announcement into a headline‑making moment.

